"Fifty years ago, 98 percent of shoes for Americans were made in the U.S. The components are sourced primarily from the U.S., and production stays in Maine, rather than being outsourced to China:
Bean keeps things domestic, as The Atlantic explains. So, why does the Bean Boot keep selling out if the company knows its needs to make more and is even taking pains to do so? Because L.L. "This is in some way a nice problem to have, in the sense that you have a 103-year-old product that's selling off the shelves like hot cakes, and yet we have customers who are on back order who are disappointed," L.L.Bean's chief executive, Chris McCormick, told The Boston Globe. That's right: practically the same amount of people as the entire population of Maine are waiting for these boots. Despite adding about 200 more workers to the factory line, the 2015 shortage has 50,000 people waiting for boots. It's fashionable, it's functional! It's also damn near impossible to score a pair, because the things are mostly assembled by hand in a single 170,000-square-foot factory in Brunswick, Maine. In 2011, the 103-year-old style-lovingly called the "duck boot" by traditional types- suddenly saw an insane comeback, thanks in large part to the heritage movement. Bean is facing a backlog of its signature Bean Boots. Time to start piling boxes of footwear in a locked shelter under your backyard, because another great boot shortage is upon us. For the fourth straight year, L.L.
0 kommentar(er)
